by: David Polinchock
Since everyone is getting into predictions for 2007, I thought that I would make sure that we threw some down as well! Here’s the beginning of my predictions for 2007:
We’ve also written before, that those that don't know from history, always think they're doing something new and that’s what’s happening today with all of the social media hype. That’s not to imply that there aren’t some valuable tools being created here, but there’s a cycle to media that I’m pretty certain we’ll be seeing here. Google’s already purchased youtube and most of the media companies are coming up with their own versions of youtube. And everyone in our industry is trying to figure out how to turn these social sites into a marketing tool. And yep, that’s been done before too.
So, I’ll end there for now and pick up again after the new year. Since today is my birthday, I'm going to try and put down the computer and go enjoy the day with my family!
So from my family to yours, our very best wishes for a great 2007!
Original Post: http://blog.brandexperiencelab.org/experience_manifesto/2006/12/some_prediction.html