by: Jason Miller
It’s a business-eat-business universe and B2B marketers today must utilize social media channels if they want a chance at surviving alone in the deep recesses of space. Businesses that understand the importance of adding social elements to their marketing campaigns empower customers and prospects to share with their networks. This peer-to-peer word of mouth messaging is highly trusted and very effective in amplifying the impact of your campaigns.
In the following infographic, we examine the elements of a successful B2B social marketing campaign to help you learn how to make your business move at the speed of light.
Original post: http://blog.marketo.com/blog/2012/07/b2b-social-marketing-universe-the-vast-anatomy-of-a-successful-campaign-infographic.html