Imagine Ikea in the White House

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by: Ilya Vedrashko

I like just about everything about Ikea that’s not its furniture (nice mattresses, though), and this timely Embrace Change campaign is no exception (via AdRants).

They think it’s funny, but Ikea stuff is likely to end up in the White House for real. Wall Street Journal in today’s feature about the upcoming extreme makeover of 1600 Penn Ave: "But for now, you can expect to hear lots of talk about shopping at Ikea and West Elm, at least for the girls’ rooms; Mr. Smith is savvy enough to know that it isn’t in the Obamas’ interests to give the impression that they have launched a bailout for the high-end design industry."

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