by: Dominic Basulto
The marketing and innovation experts at Kolbrener have developed this interactive Table of Brand Evolution Terms to highlight their proprietary Brand Evolution methodology.
Built by Kolbrener, a branding company
If you look carefully, you’ll see that each of the "brand elements" belong to color-coded categories such as Advertising, Branding or Marketing Communications. A big hat tip to Tanya for pointing this out to me. Already, this Table of Brand Elements has received 60 Diggs.
Original Post: http://endlessinnovation.typepad.com/endless_innovation/2007/11/the-periodic-ta.html