by: Dominic Basulto
In this brief YouTube clip, legendary management guru Tom Peters says that the business of innovation is actually easier than one might suppose:
Hang out with weird, and thou shalt become more weird… Hang out with dull, and thou shalt become more dull…" It's as simple as that — the best chance for a business to succeed is to hang out with "rogue employees, disgruntled customers, off-the-scope competitors and fringe suppliers."
[video: Tom Peters on YouTube]Original post: http://endlessinnovation.typepad.com/endless_innovation/2007/05/innovation_is_e.html
