Everything You Could Want to Know about the UK’s 50-plus

The “Regional trends in ageing in the UK” report from the ONS (free) is an absolute ‘must have’ report that dices and slices the stats about the UK’s over-50s by the regions in the UK where they live. You can also download the accompanying spreadsheet so you can conduct your own analysis. A big thanks to the Office of National Statistics.

Image source: Andy Welsher

Original Post: http://20plus30.blogspot.com/2010/06/everything-you-could-want-to-know-about.html

50-plus, Dick Stroud, statistics, UK
June 13, 2010

Dick Stroud

Occupation: Consultant, lecturer and writer
Organisation: 20Plus30

Profile

MD of the marketing consultancy, 20plus30, specializing in advising companies how to capture the buying power of 50-plus consumers
A training course director at the Chartered Institute of Marketing
Visiting lecturer at the London Business School
Taught at the American University in London and Southampton Business School
Published a number of books, his latest being The 50-Plus Market
Started the world’s first daily blog, dedicated to 50-plus marketing in July 2003
Before running his own companies his career included working for IBM and PA Management Consultants
Passionate about: The different approach to communicate to the 50-plus market.

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