Green Is Now a Cliche´

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by: John Caddell

I agree with Tim Berry–the term "green" has been overused to the point of meaninglessness. Here’s the latest example I’ve seen:

Perhaps devoting one channel to "green" content allows the other channels not to pay attention to the environment?

Original Post: http://shoptalkmarketing.blogspot.com/2008/06/green-is-now-cliche.html