By: Ilya Vedrashko

adidas_virtual_mirrorIn its Paris store, Adidas has installed a virtual mirror that, instead of displaying a true reflection, shows a 3D image of customers' feet with different shoe models on them. Gizmag writes, "The camera captures the customer’s feet and legs and displays them as a video scene on the monitor. The various shoe models are inserted into this picture. Customers can now try on a variety of models in front of a virtual mirror without changing their shoes. They can navigate through the collection by simply pointing at products on a computer screen."

Earlier:
Concept: Social Retailing
Mirror as Intelligent Computer Display
Mirror with LED Messages
Talking Mirror with a Face
Smart Fitting Room Gives Fashion Advice
Interactive Mirrors for Infiniti
Promotion for Visa Bridges Real and Virtual

Original Post: http://adverlab.blogspot.com/2007/03/virtual-shoe-fitting-mirror-by-adidas.html

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