by: David Polinchock
I’ll write much more about this later, but I did want to ask the question. If everyone in the advertising industry believes that 2007 is the year of the consumer, why do we still get all excited about new advertising vehicles that the consumer can’t turn off? Either they’re in control folks or they’re not!
Original Post: http://blog.brandexperiencelab.org/experience_manifesto/2007/01/a_conundrum.html