YouTube – Serving 100 Million Videos a Day, Myspace Gaining Ground

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by: Karl Long

YouTube, the Mcdonalds of the video sharing world is apparently serving more that 100 Million videos a day, that is 60% of all videos watched online.

YouTube said viewers are now watching more than 100 million videos per day on its site. YouTube has 29 percent of the U.S. multimedia entertainment market, according to Hitwise; MySpace has a 19 percent share; Yahoo, MSN, Google and AOL each have 3 percent to 5 percent of the online video market.
In June, 2.5 billion videos were watched on YouTube and more than 65,000 videos are now uploaded daily, up from around 50,000 in May, the company said.

source: Reuters

As Peter Cashmore at Mashable has pointed out and important thing to keep an eye on here is myspace, for they have recently created their own video sharing service which it now promoting to the myspace community. This is important because myspace was a huge catalyst in YouTubes growth.

source: hitwise

That being said, the market itself is still in a rapid growth phase, and much of the world is still only just discovering youtube.

This seems like an opportune time to introduce a new blog called it’s tagline “Exploring the “social video” phenomenon – watching youtube & vlogs because you’ve got better things to do”. It’s a group blog currently with myself and Paul Whitaker who works for Nokia, and writes the blog If your interested in helping with drop me an email. I think there is a huge opportunity provide some insight and have some fun talking about social video.



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