Key points about success in retail from speakers at the NRF’s Retail BIG Show in 2012
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Original Post: http://www.slideshare.net/dyohn/dlyohn-12-truths-to-guide-retailing-in-2012
Occupation: Brand-building Expert
Organisation: Independent Consultant
Profile
Blending a fresh perspective, twenty-five years of experience working with world-class brands including Sony and Frito-Lay, and a talent for inspiring audiences, Denise Lee Yohn is a leading authority on building and positioning exceptional brands. Denise is the author of the new book What Great Brands Do: The Seven Brand-Building Principles That Separate the Best from the Rest (Jossey-Bass).
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