An Augmented (Hyper)Reality

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Thanks to Adfreak for posting this video showing the very scary side of an augmented reality future. Sadly, this is what happens when advertising gets ahold of something. The truth is, when ad agencies talk about 360 advertising, what they’re picturing is you with a circular TV surrounding your head. But I know that Sydney, who’s 8 now, will use AR every day when she gets to college, so it’s a technology that won’t be going away any time soon.

AdFreak: Have a glimpse at your sponsored future life.

Sobel Media: Augmented Reality: What is it and why should you care – Polinchock’s Ponderings.

Image source: TheLightworks

Original Post: http://blog.polinchock.com/2010/02/an-augmented-hyperreality.html