• Occupation:  Director
• Organisation: AT&T AdWorks Lab

Profile

• For 20 years, he have helped brands align their online and offline experiences into Oneline™ experiences, to create a better business, drive revenue and differentiate in a world that’s too similar.
• Innovation Catalyst at Location Based Branding
• Founder and Chief Experience Officer of the Brand Experience Lab
• Founder of Cyber Event Group, one of the first companies to use virtual reality as a messaging tool, creating award-winning Experiential Advertising programs
• Adjunct Professor at the Entertainment Technology Center at Carnegie Mellon University
• Taught courses on Experiential Branding at the New York University Marketing and Management Institute

Blog

• Polinchock’s Ponderings