Growing Older in America

Growing Older in America by the Health and Retirement Study (HRS) is a serious bit of research. It contains 108 pages packed with research about all aspects of ageing in the US. It covers health, retirement, finance… all of the subjects you would expect.

Unfortunately, most of the research is 5+ years old but it is still worth adding to your collection of reference material.

Original Post: http://www.20plus30.com/blog/2009/09/growing-older-in-america.html

Dick Stroud, grey, research, US
September 6, 2009

Dick Stroud

Occupation: Consultant, lecturer and writer
Organisation: 20Plus30

Profile

MD of the marketing consultancy, 20plus30, specializing in advising companies how to capture the buying power of 50-plus consumers
A training course director at the Chartered Institute of Marketing
Visiting lecturer at the London Business School
Taught at the American University in London and Southampton Business School
Published a number of books, his latest being The 50-Plus Market
Started the world’s first daily blog, dedicated to 50-plus marketing in July 2003
Before running his own companies his career included working for IBM and PA Management Consultants
Passionate about: The different approach to communicate to the 50-plus market.

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