by: Ilya Vedrashko
While the Electrolux name doesn't appear in the narrative itself, the story line is built around the benefits of good housekeeping. Buy the right appliances and follow a few simple tips, it suggests, and you too can get the girl of your dreams, and a lasagna." The company hopes to sell 4,000 copies that go for about $12 and is already working on a Russian translation (why Russian?). An audiobook version is also available. Read the IHT article here and Trashionista's review here.
By the way, you can now take laundry lessons from your washing machine, courtesy of Electrolux (see press release). It cooks, too: "Electrolux has launched its Communication washing machine, an appliance that helps users by confirming their actions vocally. This latest innovation from Electrolux actually tells the user how to use the appliance and makes laundry a piece of cake.