A Kodak moment? Yes, but….

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By: Stefan Kolle

This video was shot as an internal commercial, to stir up things a bit at Kodak. Due to it’s popularity with employees, Kodak decided to release it, and it’s burning up the numbers on Youtube – and rightfully so. I can’t remember the last time I laughed this hard at a commercial.

At the same time it’s very nice to see a company have that combination of insight in it’s own failings AND humour. This wont be the answer to everything, but it sure is a start. I wish we’d see more management realistic and daring enough to confront their failings this way.

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