Yann Gourvennec

iZettle Turns iPhones Into POS Payment Terminals

On June 28th, 2012, just before I spoke at the marketforce future of cards and payments conference in London, I was lucky enough to attend Jacob de Geer’s presentation on iZettle. De Geer started his career by being the first employee of Tradedoubler as its MD in 1999. He was introduced by the moderator as a “serial entrepreneur” and his latest invention is an amazing device which turns your iPhone into a payments point-of-sale terminal; let’s delve into the details of this magical device.

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Intuit: The Social Media Manager Who Found His Job With Social Media

Intuit is a company offering business financial solutions for small businesses. It has been awarded great distinctions including the great place to work award by Fortune. This presentation was delivered by Björn Ühss, global social media manager at Intuit at the useful social media conference which took place in London last week. It was about the changing landscape and mindset of Social Media:

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SAP: Convincing the CFO That B2B Social Media Can Be a Benefit

Last week I had the chance to bump into Sarah Goodall from SAP; I was very pleased to see her at the usefulsocialmedia conference in London one year after being acquainted with her at a marketing conference in London. Sarah is one of our best social media practitioners in the B2B world and I was lucky enough to sneak out of the B2C session and switch rooms to listen to her. Her presentation was about how to convince your CFO about the benefit of social media. Not an easy task, but Sarah knows how to circumvent the issue; here is how:

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2012, Year of the Chinese Internet Industry Growing Beyond Borders: It Is just the beginning

What is currently planned at Alibaba, Tencent, Sina, and Baidu worth an additional paper. My duty is to continue the story published last year and called “Chinese Internet industry ready to grow beyond borders”.

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Video Interview: Social Media at Orange in a Nutshell

I prepared this series of video interviews in order to prepare myself for the Ronewmedia conference in Bucharest, Romania. In those 3 interviews, I describe what I do at Orange,our philosophy and where we think the wold of Corporate social media is going.

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10 Major Trends In Corporate Social Media Management (2/2)

This is part 2 of a two-part piece dedicated to the major trends in coroporate social media management, which will serve as a basis for my presentation in Bucharest at the ronewmedia digital conference due to take place on May 16th, 2012. I will use my 5 years of practice in that field at Orange and dwell on some of the major trends impacting Social Media and its management in large corporations. My presentation will highlight these trends which will be illustrated with real life examples taken from the field.

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10 Major Trends In Corporate Social Media Management (1/2)

8 years after its introduction – and a few name changes – Corporate Social Media can no longer be considered as an innovation. We have clearly hit the third wave of its implementation in Corporate environments, that is to say the structuring of collaborative web initiatives in order to scale in multi-billion dollar companies (and smaller companies. In this piece which will serve as a basis for my presentation in Bucharest at the ronewmedia digital conference due to take place on May 16th, 2012. I will use my 5 years of practice in that field at Orange and dwell on some of the major trends impacting Social Media and its management in large corporations. My presentation will highlight these trends which will be illustrated with real life examples taken from the field.

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Engine Yard’s Dillon: “A Private Cloud Is an Oxymoron”

As I was in San Francisco today, I managed to squeeze into a meeting with some of my former partners of the IT press tour organised by my friend Philippe Nicolas. Today we visited Engine Yard, a new player at the forefront of the implement of platforms as a service (PaaS, i.e. the infrastructure side of cloud computing) for start-ups and Fortune 500 companies. 

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First Few Slices of Technological Innovation at #mwc12

You certainly know you are in Spain when you can spot the Patanegra at a buffet, but the motivation for the happy few who were present and invited act the showstoppers event in Barcelona today, didn’t quite come for the quality of the cured ham. Press pass bearing delegates (including bloggers) were indeed allowed in after a short wait a little after 4pm on Sunday 26th and therefore I was able to spend two hours looking at some of the innovations which were on display. Here is a selection, enhanced with a few pictures.

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Of Influence and Trust by 1000heads’ @joannejacobs #lul360

Joanne Jacobs was presenting today at Lincuplive, a great social media conference put together by our friends Celia, Glenn and Tim and today was a very special day. It was Joanne’s last UK appearance as she is returning to Australia and will be leading the WOMM company 1000 heads down under. Her pitch was about trust and influence and she took the opportunity of this last UK presentation for reinstating quite a few important facts.

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