As customers of the modern world we are used to the online shopping. It is an easy way to get what we want – easy, fast and even cheaper. But that don’t mean that we are not choosey and that we can be easily satisfied.
People have aggregated into communities because of shared purposes since time began. A shared cave to avoid getting eaten by saber-toothed tigers. Walled medieval villages to make silk or conduct trade. Suburbs to avoid cities, and cities to avoid the country. Every community in the real world got together, and stayed together (or not) because its residents needed one another to accomplish something(s).
eConsultancy published its second annual Reducing Customer Struggle report, and in a blog post regarding the study, included two charts that revealed marketers’ perceptions on which methods are most effective for discovering problems or issues with the online customer experience, or understanding the online customer experience in general.
The concept of privacy is undergoing a radical transformation, thanks to our continuing willingness to provide companies like Facebook and Google our data for free. If, before, we largely lived our lives in private, we now live our lives in public. In many cases, we no longer even know what is public and what is private, who has our information, and what they are doing with it.
At the turn of the last century, AOL was the household name when it came to Internet access (not to mention a reliable source for spam CDs in everyone’s snailmail boxes). It was a portal...no, the portal to Internet experience through which people passed in order to access the content there.
In 2005, I started asking teenagers about their password habits. My original set of questions focused on teens’ attitudes about giving their password to their parents, but I quickly became enamored with teens’ stories of sharing passwords with friends and significant others. So I was ecstatic when Pew Internet & American Life Project decided to survey teens about their password sharing habits.
Much to my happiness, the internets are in a frenzy about the “Stop Online Piracy Act” (aka SOPA). Congress is currently in recess, but the House announced a hearing on the potential impact to the Domain Name Service on January 18 and everyone expects the Senate to begin discussing a similar bill “PROTECT IP Act” when they return to DC on January 24.
I caught up with the super-smart Richard Sedley yesterday and he pointed me at this astounding TEDx talk by Luis Von Ahn, who was one of the people that invented the CAPTCHA. Luis talks about reCAPTCHA, the project to create human gain from the 200 million CAPTCHAs that are solved by humans around the world every day and apply all those millions of tiny actions towards helping to digitise old books (apparently over 10% of humanity have so far helped digitise human knowledge).
According to Microsoft people have moved on, they have explored and adopted online communication / connected technologies to such a degree that they are almost unrecognizable compared to only five years ago.