serious games

G4H 2008: XRtainment Zone - Beyond Serious Games For Workouts

by: Eliane Alhadeff

Dr. Ernie Medina and his partners launched their first XRtainment Zone in California last year. The mission of XRtainment Zone is to provide families and kids of all ages a fitness club of their own "where working out is all play."

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Serious Games Creating Entertaining Branding Experiences

by: Eliane Alhadeff

In malls, theaters and other spaces, Reactrix creates highly entertaining branding displays that respond to the physical movements of the audience.

The resulting "brand play" makes Reactrix the highest engagement advertising available today and reaches top-market venues with monthly traffic exceeding 100 million.

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GDC08: Serious Games As Passively Multiplayer Online Games

by: Eliane Alhadeff

Passively Multiplayer Online Games! We're already playing them; especially as we increasingly hang out with other people on the internets. And as the internets move into our pockets, our cities, our cars and our social lives!

Serious Games challenging us to play a better future

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Serious Games Challenging Teenagers To Save The Planet

by: Eliane Alhadeff

IBM is launching a free multiplayer online game, PowerUp, challenging teenagers to help save the planet "Helios" from ecological disaster.

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Serious Games For Hospitality Training

by: Eliane Alhadeff

Hilton Garden Inn, the award-winning mid-priced hotel brand with locations throughout North America and Europe, this week unveiled Ultimate Team Play - the first interactive training game to be used in the hospitality industry that utilizes game-based technology.

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Microsoft ESP Leveling The Serious Games Market Playing Field

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MellaniuM: When Reality Feels Like a Serious Game

by: Eliane Alhadeff

The revelation that games could be serious has now become conventional wisdom: "we've gone from games representing life to becoming life".

Serious Games on the verge of becoming valuable work tools

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Serious Games Radically Enhancing Spectator Experience At Public Media Events

by: Eliane Alhadeff

On 30th November Visualise was at the Wales Rally for the first public trial of the enhanced Visualise system.

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The Future Of Serious Games

by: Eliane Alhadeff

Games that provide players with opportunities to learn and understand complex situations or different points of view have emerged as a distinct subset of videogames.

Increasingly, creators are taking the definitions of “play” and “learn” in new directions, often blending the two creatively.

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$9 Bi: Microsoft's Conservative Estimate for the Serious Games Market

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