Neil Perkin

One of the interesting aspects emerging around multiplatform approaches to content is the dissemblance in device consumption patterns. Differences occur in not just how people use different devices to access content but when.

Multi-chapter, multimedia, highly immersive digital features from publishers seem to be becoming quite the thing. The latest is the rather lovely ESPN Grantland story of the Iditarod Trail Sled Dog Race, which follows on from their similar feature on The Long, Strange Trip of Dock Ellis.

I've done a fair bit of work over the past couple of years on how organisations can adapt structures and resourcing to better equip themselves for the world in which we find ourselves, and so I'm always interested to read about approaches that challenge the norm.

Pats linked to this fascinating piece from Ajay Kulkarni at GroupMe talking about the challenges of designing for different audiences within the Android user base. Android, he says, is the 'Platypus of the mobile world...a complicated beast, a bizarre combination of two very different animals'.

Maria Popova once joked that it seemed as though we'd "reached a cultural point at which every time someone uses the word 'curation' in reference to content and publishing, an actual museum curator kills a kitten".

I did like this new TED talk from activist-performer-singer-songwriter-blogger-provocateur (people who defy description make me happy) Amanda Palmer. She talks evocatively about the art of asking for support (financial and otherwise) from your following, and how that process can help build powerful connections with people. She calls it 'falling into the audience' which is a description I immediately loved.

"If you perceive the universe as being a universe of abundance, then it will be. If you think of the universe as one of scarcity, then it will be. ... I always thought there was enough of everything to go around - that there are enough ideas in the universe and enough nourishment." Milton Glaser

I've been talking about 70, 20, 10 models for a good time, and it seems that it's applicable in a wide number of different contexts. Generally, it relates to the idea that the majority of time, focus, attention or resources should be focused on established practices or core methods, but room should be left for both extending those core approaches and taking them in new directions, but also for completely new ideas and input.