John Sviokla

Google: The best damn demand chain management company…

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Icon Brands and Why Everyone Needs One

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Idea Markets: How to use internal markets to help innovations run the budgeting gauntlet!

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What do Movies and Junkyards Have in Common?

by: John Sviokla

Strangely, the media businesses and industrial companies are both facing a similar challenge – the dead hand of the past is influencing today’s product/service strategy.  The article in this week’s WSJ on Schnitzer Steel Industries, Inc, and other junk yards is one example of a growing trend in the global economy – the merging of the new and the used market, or in media, the merger of the “now” and the “then” market. 

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Every Product Could be a Platform

by: John Sviokla & Tony Paoni

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