interaction

Quote of the Day

by: Ilya Vedrashko

"They collect followers on Twitter as proof of how brilliant they are at social media marketing, without realizing the irony that they are just turning their Twitter feed into a broadcast medium that reaches more people than they could possibly hope to have a "relationship" with."
- Kevin Rothermel

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Holistic Interaction

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Battle of the Brands

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Messages From the Future

by: John Winsor

I've been hanging out here at the 4A's Account Planning conference in Miami. One of the presentations that was inspiring was from Mark Earls and Domenico Vitale. They allowed for a lot of co-creation in their session and started with this provocative video, above.

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Using Facebook while ill

by: danah boyd

Yesterday, I received an email about one person's Facebook usage that I felt the urge to share:

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Five Ways to Use an Online Research Community in 2009

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Twitter This

by: Jonathan Salem Baskin

Moderator Jim Nail kicked off a panel discussion on social media here at the AdAge Digital Marketing Conference with an off-hand remark: explaining what was working was "a really, really big question" that he was happy he didn't have to answer alone.

Then panelist David Armano inadvertently answered it with an anecdote about 10 minutes later, and obviated the need for much of the conversation that followed.

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Bridging the Social Divide

by: David Armano

Over the weekend I had a flash of clarity while listening to a podcast from Jeremiah Owyang about companies trying to gain a significant a foothold in "Social Marketing". There was one particular moment that crystallized things for me.

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How Last.fm Strengthens Relationships and Creates New Ones

by: Nancy Baym

One of the big questions raised by social networking sites is what the heck those “friendships” really are. In this paper, written with my former Ph.D. student and now Ohio University professor Andrew Ledbetter, we examine this in the case of Last.fm. Based on a large survey of users, we pose the question of what predicts how strong or well developed Last.fm friendships are.

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Interaction 08 Videos

by: David Armano

So here's a video of my talk at Interaction 08

...And here's why you should watch it:

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