What Do You Know about Customer Unmet Needs? Have You Heard about Needs such as "Bolstering Self-Esteem" or "Social Signaling"? Idris Mootee 04/01/2010
Should We Revive Dying Brands and Companies? Or We’re Better off Creating New Ones? Does "The Circle of Life" Apply Here? Idris Mootee 27/12/2009
We Have an Innovation Problem, and It Is Miles and Miles of Indistinguishable Stuff John Caddell 29/10/2009