ICYMM: Communities Are What You Need – Trust Me!

I have been saying for a very, very long time (back in 2001 I wrote a research note for Gartner, and in 2003 Michael Maoz and I spoke about this already at the conferences… and, oh yeah – in the late 1980s when I was moderating Compuserve forums I gave an interview for PCWeek about them – and I am sure there’s more, but you are bored of hearing me say how awesome I am — even though I am) that communities are the end goal for business.

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Communities of Purpose – Part 2

(part I here)

People have aggregated into communities because of shared purposes since time began. A shared cave to avoid getting eaten by saber-toothed tigers. Walled medieval villages to make silk or conduct trade. Suburbs to avoid cities, and cities to avoid the country. Every community in the real world got together, and stayed together (or not) because its residents needed one another to accomplish something(s).

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Communities of Purpose – Part 1

I speak at conferences and company events, and one of my lines always gets a lot of knowing chuckles: “Nobody wakes up in the morning wishing they had a closer relationship with their toothpaste.”

So why are so many brands working so hard (and spending so much money) trying to do just that?

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The Perfect Community

I loved this short film that asked one simple question: "What Does 'Community' Mean To You?". As Maria points out there are some (perhaps expected) universal needs that seem to emerge including proximity and convenience, face to face interaction but the over-riding need seems to be for a sense of belonging.

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Slaughter All Avatars!

I'm a few weeks into playing Blizzard Entertainment's "Starcraft II: Wings of Liberty," which is a real-time strategy video game, or "RTS." This is a different genre from role-playing games, or "RPGs," or first-person shooters, which I don't believe need an acronym to label their purpose.

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Building Cross-platform Fan Communities: the SwarmTribes Pilot

"My biggest asset is not cash — it's a large, growing, devout fanbase," Imogen Heap was quoted as saying recently. She has nigh-on 1.5 million followers of her Twitter feed at the time of writing, and is often held as an example of how engaging with your audience can keep them interested and, as a happy by-product, keep them buying (though as the article makes clear times are tough even for her).

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Informing Communities: Sustaining Democracy in the Digital Age

Over the last 18 months, I have had the great honor of serving as a Commissioner on the Knight Commission on the Information Needs of Communities. Today, it gives me great pleasure to announce that we have released our report:

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The Future Is The Past?

by: Jonathan Salem Baskin

What if one of the futures coming after our miracle of the Internet and the madness of our economics is a model of living and investing we last saw about a hundred years ago?

Just change the names, technologies du jour, and consider:

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A Presentation about Community, by the Community - The Finished Presentation

OK. So here is the finished presentation from my presentation crowdsourcing experiment (back story here) that I gave at yesterday's conference. In the end I had about 30 slides contributed. I've tried wherever possible to leave them in as original state as I could, but (perhaps inevitably) I've had to make the odd tweak, usually just to aid the flow of presentation, and ensure that the slides linked together reasonably cohesively.

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Your Voices Needed to Help a Worthy Project

by: John Caddell

Can the sharing of stories bring a community together?

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