Experience Design Is the Active Pursuit of Customer-Inspired Products/Services, Not Just Company-Defined Products/Services

by: Idris Mootee

I must say I am quite impressed with Agnes b Cafe in Hong Kong. I am not sure how many of them are out  there but I've seen quite a few, it makes Starbucks look down-market. This is an excellent example of how a fashion brand applies that creativity in "Experience Design".

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