Customer Loyalty and Advocacy: What Can We Learn From Jonathan Ive and Zappos?

In a recent post on CustomerThink, Bob Thompson shared his experience with AT&T and Colin Shaw made the following comment:

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Culture Isn't Enough

Culture is quite the hot topic in business these days. The adage “Culture eats strategy for lunch” has been acknowledged for ages, but it seems the importance of culture is being emphasized now more than ever.

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Customer Service Is the New Marketing

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Extending the Customer Experience - the Zappos Story

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Zappos & Southwest Get Direct Engagement

by: David Armano

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A couple of weeks ago I was on a panel for the Ad Age Digital Marketing conference and slightly frustrated with the tone of the discussions, I said this:

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