by: Mark Rogers
Internet World took place in London this week. Jonny Rosemont of Weber Shandwick has posted a nice summary of the key lessons. Here is part of it:
“Digitising is changing the world but it shouldn’t change communications strategies i.e. it is still all about giving people what they want.
This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.