Your VoC Programme is underperforming - and you know it

This paper is not to convince you that you should have a Voice of the Customer (VoC) program. It’s 2020 – we assume you have this by now. If not, please let us know if you need arguments to convince your manager, we will help you. 

However, 50% of all Voice of the Customer practitioners are unhappy with their programme.

Continue Reading