Vodafone, Twitter and the challenges of managing your brand in social media

It’s been an interesting afternoon for Vodafone. Their VodafoneUK Twitter account has attracted a lot of attention after one Tweet in particular stood out from their usual customer service conversations online. In between the Tweets resolving network coverage and other queries one stood out. You can read about what was actually said elsewhere.

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Nokia and Vodafone: Mobile Knowledge for Social Change

by: Dominic Basulto

One result of the popularity of Wikinomics has been the number of collaborative wikis that have been launched by organizations and corporations in order to share ideas around the world.

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