utility

January 14, 2009

Possibilities, Not Necessities

by: Jonathan Salem Baskin

I just finished walking through the exhibits at the 2009 Consumer Electronics Show in Las Vegas, and my shopping list is blank.

I don't need anything that I saw. 

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utility, technology, relevance, Jonathan Salem Baskin, consumer needs, consumer behaviour, value
January 3, 2009

Holidays 2008: Price Cuts Eroded Value

by: Jonathan Salem Baskin

Frugality is a tough lifestyle choice to monetize.

Of course, people still needed to buy stuff to give to one another in celebration of the holiday of their choice. Products and services were still required to support the ongoing habits of eating, traveling, entertaining, etc. Consumers still consumed.

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value, utility, selling, relevance, price, Jonathan Salem Baskin
January 3, 2009

Holidays 2008: Need is the New Want

by: Jonathan Salem Baskin

If only one idea emerges from the profundity of "bests" lists and prognostications this holiday season, here's my entry:

Need is the new want.

It's a loaded statement. Here's what I think it entails:

 

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utility, sustainability, relevance, Jonathan Salem Baskin
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