Trent Reznor

Video Interview with NIN about Business Model Innovation in Music

by: Alexander Osterwalder

Interesting interview with Trent Reznor of Nine Inch Nails about the music industry, notably about business model innovation (hat tip to Peter Froberg of They've done business model innovation and have the legitimacy to talk about it ;-) What an amazing industry to innovate in these days!

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How Trent Reznor Nails It

by: Nancy Baym

Along with Radiohead (though in fact far beyond them), Trent Reznor is often held up as one of the heroes of new media music promotion. This raises the usual litany of questions: Could this work for a new band without a huge following? Is this unique to him? Is this THE FUTURE? Blah blah blah?

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