trends

The New Way to Work: Top 5 Trends to Watch in 2010

Looking back at pivotal events that took place within the business world in 2009, it is becoming increasingly clear that there are five macro trends that will be shaping a New Way to Work in 2010 and beyond. Together, these five trends point to a New Way To Work in which creativity and innovation are more valued by employers than ever before and the traditional notion of work as merely an economic activity is being supplemented by ideas about happiness and well-being.

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Digital Trends for 2010

I've been playing around with a staggeringly impressive presentation tool called Prezi. Above, I've uploaded a brief look at some of the DIGITAL TRENDS that I see coming to the forefront in 2010 -- real-time marketing, augmented reality, new mega-content companies to replace mainstream media companies, and interesting cultural trends like the re-invention of bank branding in the aftermath of the worst financial crisis since the Great Depression.

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Six Social Media Trends For 2010

Originally posted on The Harvard Business Review blog

In 2009 we saw exponential growth of social media. According to Nielson Online, Twitter alone grew 1,382% year-over-year in February, registering a total of just more than 7 million unique visitors in the US for the month. Meanwhile, Facebook continued to outpace MySpace. So what could social media look like in 2010? In 2010, social media will get even more popular, more mobile, and more exclusive — at least, that's my guess. What are the near-term trends we could see as soon as next year? In no particular order:

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Is There a Divide in Design?

A couple of weeks ago I posted a link on my Twitter account that lead to a write up by Bruce Nussbaum on The Latest Trends in Design and Innovation–And Why The Debate Over Design Thinking is Moot. I did think this was one of his better posts, though his so called “trends” are not entirely new. However before we go deeper into this discussion, let us briefly recap these trends:

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'Exploiting Chaos': Trendhunter's New Innovation Trends Book

One of my favorite trend-watching e-newsletters has always been Jeremy Gutsche's Trend Hunter - a site chock full of innovation that always seems to have its hand on the pulse of what's happening in business and popular culture. Jeremy's new book Exploiting Chaos offers managers 150 different ways to spark transformative change. Ahead of the official publication of the book on September 1, download a free PDF version of the first chapter of the book here.

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Bandwagons Are Boring

by: Jonathan Salem Baskin

Jack and Suzy Welch opined on their new love of Twitter in a recent international issue of Business Week, and I couldn't help but think of two rather snippy things:

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The New Normal and the Need for 'Radical Evolution'

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Live From GDC: Serious Games Emerging Trends

by: Eliane Alhadeff

The response to current market challenges reported by several presenters at the GDC’s Serious Games Summit, due to its high degree of commonality, could eventually configure emerging trends for the segment.

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Clean Energy Trends 2009

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Trendy Is as Trendy Does

by: Jonathan Salem Baskin

Apparel retailer marketing is usually pretty nutty, and these businesses are on the bleeding edge of consumer spending trends. So I'm fascinated that J. C. Penney will focus its spring advertising on bargain-priced items from trendy designers like Kimora Lee Simmons and Nicole Miller. 

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