traditional

Traditional Media Has Just Five Years of Growth Left

by: Dick Stroud

That’s a headline to send newspaper proprietors away with a skip in their step.

The death of traditional media has been exaggerated, according to global leader for entertainment and media practice at PriceWaterhouseCoopers, during his pitch at the World Association of Newspapers conference in Hong Kong.

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The Measurement Excuse

by: David Polinchock

This thought has been running around my head for quite some time, but a couple of recent events & conversations have really galvanized it for me. It's how measurements and new tools keep circling each other.

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Why Traditional Strategic Planning Sucks and Best Practices Are for Idiots!

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