time management

Environmentalism and Software

by: Sigurd Rinde

Drive a hybrid. Buy carbon-dioxide offset points when flying. Use the bike. Things you and I can do.

Renewable energy. R&D funding. Taxes on fuel. Tax rebates. Stuff our governments can do.

All good, all important.

Then I read Robert's post about the trend of VCs leaving the computer world and embracing environmentalism - investing in energy saving technologies and the like.

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When Marketing Feels Shallow, Go Deep.

by: David Armano

Here's a sneak preview from my next contribution to Ad Age, Digital Next:

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