sustainability

Clean Energy Trends 2007

by: Joel Makower

The clean-technology revolution continues apace, with each week bringing a new and exciting development, it seems.

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California's Bold STEP Toward Sustainable Mobility

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Meet Ed: Experience Diamond

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Wal-Mart's Solar Energy Vision

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Turning Advertising Publishers Green

by: David Wigder

An Interview with Rachael Ostrom, Director, Consumer Marketing and Advertising, Aveda 

Since its founding in 1978, Aveda (an Estée Lauder Company) has been leading the personal care product industry toward a more sustainable future.

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At New Resource Bank, Money Talks ... Green

by: Joel Makower

A lot of environmental types get squeamish when the talk turns to money and finance. They believe that most notions of capitalism fly in the face of sustainability, and vice versa. Money is so unseemly, it seems.

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Sustainable by Design

by: David Wigder

An Interview with Ian Yolles, VP of Marketing, Nau

What if you could build a company from the ground up, where every decision was based on the principles of sustainability? Nau is an emerging outdoor apparel company that is trying to do just that. In fact, even its corporate bylaws state that fiduciary responsibility to shareholders must be balanced by the needs of the environment.

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The Concept of Sustainability Part II: Addendum

by: Michael Hoexter

In my post earlier this week on the Concept of Sustainability, I left out an important bullet point. As I had thought about my post over a period of days sometimes without the help of a computer or pen and paper, I suppose it was not such a surprise that something would get left out…

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The Concept of Sustainability: Internal Diversity and Points of Conflict

by: Michael Hoexter

Sustainability has become one of the virtues with which almost every intelligent person and organization wants to associate themselves.

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Biofuels: A Long Detour on the Road to Sustainability?

by: Michael Hoexter

I have watched the development of the biofuels debate from something of a remove but also with a generally positive, well-wishing attitude towards the use of renewable biofuels to substitute for the use of fossil fuel energy. What is not to like about a solution to our energy woes that involves helping farmers and growing green plants?

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