Watch the Frog ... Scott Goodson Joins

by: Alain Thys

Early 2000, I ran a pitch for the global advertising budget of a dot-com I had joined after leaving Reebok.  There was about $50 million to burn, so our pot of honey attracted some big flies. 

Still, amidst behemoths like DDB New York (who won the award for worst pitch ever), Saatchi and something big I frankly don't remember, there was a small, loud, upstart agency from Amsterdam making some serious waves.

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