No End to the Magic

I've been reading Seth Godin's blog for years and for all that time it has never been less than an astute, insightful and intelligent read. But for once I think he's got it completely wrong.

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We Need to Rethink How We View Creativity

In a world of new economics, perpetual change, and reduced latency, it goes without saying how important creativity is right now to every organisation on the planet. IBM's survey of 1,500 global CEO's identified creativity as the number one 'leadership competency' of the future. When we think of creativity at an individual level we think of moments of inspiration, big ideas, free-flowing associations, uninhibited thinking.

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Checking in to Check People out – Innovative Use of Foursquare Data

Four the last six months, and particularly since the real push on Foursquare at SXSW in March this year, we have seen a real increase in both people using and people innovating with Foursquare. At FreshNetworks we have been using the location-based social media tool with some of our clients – most notably the CatchAChoo London-wide treasure hunt for Jimmy Choo (which ended yesterday with the Jimmy Choo trainer being caught by @tjsaul at l’Atelier de Joël Robuchon).

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Why Serendipity Is Underrated

A nice reminder from Chris Brogan. I recommend watching the entire talk—it's only 10 minutes. Here's what you need to know: as an observer and active participant of the social web for several years, I've seen the power of serendipity influence how business gets done. Business leads coming in through Twitter because the person inquiring somehow stumbled upon you via the web and after following you for a while, they decided it was time to talk business.

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