Scott Goodson

Finland Fine Land and Hel Looks

by: Scott Goodson

A friend of mine Anne from Helsinki wrote a wonderful description about the spectacular styling and profiling found in the nordic capital of Helsinki. There is something incredible happening up there that I've never seen before. It's not London or Paris or even Tokyo, it's something far more interesting and distinctive.

Have a peak...

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Street Graffiti - Another Reason to Visit Rio de Janeiro

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The Cooling of Russian Design, Web and Advertising

by: Scott Goodson

Some very hot graphics and design are coming out of Russia and the
Ukraine. Sitting here in StrawberryFrog New York, I am glued to the
very cool studios along the Volga. Or should I say Nile...as in Nile Studio, a very hot shop in a very cold landscape, with a very funky website.

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Watch the Frog ... Scott Goodson Joins

by: Alain Thys

Early 2000, I ran a pitch for the global advertising budget of a dot-com I had joined after leaving Reebok.  There was about $50 million to burn, so our pot of honey attracted some big flies. 

Still, amidst behemoths like DDB New York (who won the award for worst pitch ever), Saatchi and something big I frankly don't remember, there was a small, loud, upstart agency from Amsterdam making some serious waves.

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H&M Virtual Dressing Room - Now This is Cool

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Unisys Unlearns

by: Scott Goodson

This article is printed in the fall issue of The Hub Magazine:

The same old CRM is not good enough.

It seems that nearly every brand is drowning in its own beliefs about Customer Relationship Management (CRM). They all believe that only warmth drives purchase; that customers have to love the brand to use it; that the brand has to be highly visible among top management, even though they are a relatively small group of people.

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Top 15 Coolest Worldwide

by: Scott Goodson

Dutch-based "Sign of the times" has published their 15 coolest (things?) worldwide. Some of them are mechanical wonders, like the levitating functional light bulb, to the oddly named Space Disco, and also such bizarre selections as the Momento Mori by Barry Barton, an Australian who makes jewelry out of animals.

What are the criteria for this thought-provoking list? Who knows.

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Digital Marketing's Dirty Little Secret

by: Scott Goodson

Rohit Bhargava the marketing blogger, introduces us to Firebrand - Where the best ads in the world will be featured. He has done an amazing job of reviewing Firebrand, that it behooves me to simply let you read his words.

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New Study Shows Link Between Advertising and Economic Growth

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China's Media Scene Blasts Off - Meet Get It Louder

by: Scott Goodson

Get it Louder is a project initiated by a group of young independent thinkers. Jiang Jian and Qian Qian came up with the idea of doing an exhibition to focus on the new generation of Chinese designers and artists.

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