Do You Speak Customer? Then Speak to Us....

We worked with one of Central Europe’s biggest insurers.
We made them cry.
At their senior leadership conference.
Proper tears.

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The Candidate Experience and the Customer Experience

I originally wrote today's post for Clicktools. It appeared on their blog on December 30, 2016.

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Telling Stories

In a recent Wall Street Journal article titled How to Avoid a Bonfire of the Humanities, a supposedly “tech-savvy, empirical, ferociously competitive” Silicon Valley high-tech entrepreneur said:

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5 Examples of Job Hunting with Social Media

Guest Post by: George Cathcart

Job hunting in the age of social media can be a difficult thing to do. Trying to differentiate yourself in the sea of voices created by social makes it harder to stand out from the crowd and throwing a few pictures at the top of your CV isn’t quite going to cut it any more.

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A Marketing Guy’s Approach to Self Marketing

Guest Post by: Laszlo Kövari

I got this email the other day from a marketing guy looking for a job.

It’s so full of generalities that it’s borderline funny. I think it would be difficult to write something like this for a “the most undifferentiated” competition.

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Regulating the Use of Social Media Data

If you were to walk into my office, I’d have a pretty decent sense of your gender, your age, your race, and other identity markers. My knowledge wouldn’t be perfect, but it would give me plenty of information that I could use to discriminate against you if I felt like it. The law doesn’t prohibit me for “collecting” this information in a job interview nor does it say that discrimination is acceptable if you “shared” this information with me.

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Six Ways to Find Social Media Talent

More articles on Harvard Business

As organizations move their social media strategies from theory to practice, they discover a difficult truth they must confront: Finding the "perfect" social media talent is practically impossible.

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Thinking about Getting Rid of Your HR Department? It's about Time to Seriously Rethink the Role of HR

by: Idris Mootee

Human Resources was once a professional practice. Some how something happened and it is not what it was supposed to be. Instead of becoming a business partner of the CEOs and CFOs, they have become irrelevant. When I read about conferences around “strategic HR leadership”, I find it funny. HR today are, for most practical purposes, neither strategic nor leaders. Here ‘s the conference’s mission:

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Serious Games Dealing With Real-World Ethics & Finance

by: Eliane Alhadeff

DELOITTE & TOUCHE USA HAS partnered with BrandGames to bring business education up to speed, with The Virtual Team Challenge for High Schools (VTCHS) Event--an online simulator that lets teens learn business best practices and deal with real-world ethical and financial situations.

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Going Green to Recruit and Retain Employees

by: David Wigder

“I have never seen anything equal to sustainability as far as attracting, motivating, and bring people together.”  — Ray C. Anderson, Founder and Chairman of Interface in AmericanWay Magazine, October 1, 2007

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