recession

5 Things Companies Must Do Now to Making This Downturn into an Upturn

by: Idris Mootee

Can we see the future of capitalism? Does it have one? We have pushed capitalism to the extreme and exposed the worst side of it. Yes, capitalism has two sides. The good side is the part that appeals to our self-interest. It gives entrepreneurs a free hand to pursue their ideas in the marketplace, and create wealth, jobs and economic progress in the process. The bad side of capitalism is that it's not good for sustainability.

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Soft Sell in a Recession?

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20 Tips for Designers to Beat the Recession

by: Design Translator

This article was originally published on Yanko Design. As I know some Design Sojourn readers don’t really frequent YD, I thought it might be a good idea to republish it here as well. I have also re-edited some of the text to make it more relevant to DS readers. Enjoy!

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How Is Innovation Holding up During the Economic Recession?

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Kübler-Ross Model Finds New Application

by: Dick Stroud

Come on admit it. I bet you have never heard of the Kubler-Ross model of the five stages of grief.

The model was first introduced in Ms Kubler-Ross’s 1969 book "On Death and Dying" and describes the five stages that people pass through when coming to terms with grief, especially the diagnosis of a terminal illness or catastrophic loss.

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'The U.S. Is a Failure at Innovation' according to Bruce Nussbaum of B-Week. What Are They Talking about Here?

by: Idris Mootee

Bruce Nussbaum’s (B-week) wrote a post with the title “The U.S. Is A Failure At Innovation.” That caught my attention. What was he talking about? Despite what's going on today, I believe US is still the most innovative country in the world and there are plenty of examples and reasons.

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How CMOs Should Function in a Recession

by: Scott Goodson

Wise words from Harvard Business Professor John Quelch on the Harvard Business Blog:

He reports some good news for CMOs. They are staying in their jobs longer. But two points stand out for me in his article.

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Smart Marketers Advertise During a Recession. You Should Too - Adrants

by: David Polinchock

Not much I can add here, other then to say no matter how many times I've seen studies like this, companies still cut back. And then they wonder why they don't come out of the bad times as strong as they thought they would. Thanks to Adrants for the tip!

Read it. Share it. Learn it.

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Less Can Be More: Preparing for the Recovery in Uncertain Times

by: Chris Lawer

Faced with tough decisions that can make or break their company’s future, it is little wonder that innovation managers are seriously fretting over their product portfolios, go-kill decisions, new projects, resource allocations and go-to-market timescales.

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Investing in Innovation in Times of Crisis

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