reality

Mismatch Between Hype and Reality of How the 70+ Use Techology

Pew Internet has just published a report titled - Older adults and technology use: Adoption is increasing but many seniors remain isolated from digital life.

Laurie Orlov has written a blog posting about the research. Her main conclusion is that as much as we would like to think that the older-old are taking to using smartphones and tablets and spending more time online the evidence suggests that isn't really so.

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Fantasy Social Media

We're treating social media like Fantasy Football, Baseball etc. Except even those feel more like the real thing. Here are some social media fantasies vs. what I believe are the realities.

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Nothing To Say

Bank of America/Merrill Lynch took out a double-page spread in the Wall Street Journal last week to deliver what it must have felt was a very important message to its current and would-be customers:


Nothing.

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Kübler-Ross Model Finds New Application

by: Dick Stroud

Come on admit it. I bet you have never heard of the Kubler-Ross model of the five stages of grief.

The model was first introduced in Ms Kubler-Ross’s 1969 book "On Death and Dying" and describes the five stages that people pass through when coming to terms with grief, especially the diagnosis of a terminal illness or catastrophic loss.

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Review 'Life III: Escape from Reality' Game

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Evil Clowns Invade Thailand!

by: Jonathan Salem Baskin

Thailand's highway patrolmen spent the first week of this year wearing scary clown smiles on their anti-pollution facemasks, all in support of the country's branding slogan, "The Land of Smiles."

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The Story of Our Times - Time to Abolish Accounting as We Know It

by: Sigurd Rinde

Imagine this, you're out driving... [Reality references in brackets at the bottom of the post].

But the windshield is not there, instead you have a standardised set of reports [1] coming up on a "dashboard" in front of you [2].

The reports are supposed to give you an idea as to where you are heading and what dangers might lurk, or jump out from the kerb.

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Reality Check Checklist + the Best Foreword in the History of Man

by: Guy Kawasaki

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Advertising vs. Reality

by: Karl Long

German web site Pundo3000.com has done a case study of 100 product and package shots of packaged food and compared it to the reality of what is inside the package. Great stuff, we need a US version of this because even the product shot of herring bits in sauce looked nasty :-)

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