Promotion: Give up Ten Friends, Get a Whopper

by: Ilya Vedrashko

Whopper Sacrifice: Delete 10 Facebook friends, get a free cheeseburger. Brilliant. There's already a group of people who offer themselves up for sacrificial befriending.
-- via CNet

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Christmas in October

by: Jonathan Salem Baskin

Wal-Mart has announced that it is cutting prices, setting up holiday shops in its stores, all in the hope that it can capture holiday sales now...instead of waiting for the selling season that traditionally arrives the day after Thanksgiving.

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Promoting Events and Festivals in a 2.0 World

by: David Jennings

It's been a while since I posted one of the future scenarios that got cut out of Net, Blogs and Rock'n'Roll the book, so here's the fourth in the series.

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10 Best Practices of Online Music Promotion

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Contest Marketing: Beating the Odds

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