Designing For Agility. Not Just Speed.
Agility is increasingly moving from being an ad hoc approach used for capturing an emerging opportunity in app development to becoming a core capability in maintaining competitiveness. We are in a continuous and disruptive market environment that can be best characterized as volatile, uncertain, and moving at breakneck speeds of change. To keep up with this, innovation needs to happen in ultra shorter cycles and must scale at the same speed. Long gone are 12-24 months of planning cycles.