pitching

Five Secrets to Successful Selling from Shark Tank

Shark Tank can teach you a lot about how to sell — at least, that’s my takeaway from hearing the stories of Shark Tank contestants.

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How to Create an Enchanting Pitch #OfficeandGuyK

Guest Post by: Guy Kawasaki

Welcome to the first in a series of blog posts I’ll be doing as part of a partnership with Microsoft and Office Web Apps. Over the next two weeks, I’ll cover everything a budding entrepreneur needs to turn an idea into an enchanting investment opportunity—from the perfect pitch to a killer business plan to financial forecasts.

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The Magic of Selling

Several weeks ago Bloomberg BusinessWeek published an article about Steve Jobs entitled, The Last Pitchman. It documented Jobs’ seemingly inexplicable ability to sell practically anything, as evidenced by his glorious pitch for the iPhone 4, a “new” product which the news media had already gotten hold of and detailed weeks before. I tore the pages out of the magazine as is my habit with content which proffer good fodder for blogposts.

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The Art of Raising Venture Capital

by: Guy Kawasaki

These videos are my recent attempt to explain the art of raising venture capital. They are part of the Montgomery & Hansen online learning site and conference. For example, to learn about financing agreements and the term-sheet process, click here.

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The Art of Sucking Up

by: Guy Kawasaki

There is an art to sucking up. Done too blatantly it will backfire. Done too weakly, you won't get what you want. The perfect suck up contains the following elements

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How to Write a Business Plan: Ten Questions with Tim Berry

By: Guy Kawasaki

business_plan_proI work in the surreal world of Silicon Valley where venture capitalists fund companies based on PowerPoint pitches and executive summaries. My friend Tim Berry rightfully pointed that business plans still serve an important role in "the rest of the world."

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The Nine Best Story Lines for Marketing

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Cold calling with dignity (yours and the prospect's)

by: John Caddell

I had to do some cold calling today, so naturally I worked from Jeff Thull's script. It's simply the best approach I know to keep the dignity of the customer intact while you're interrupting them with an unsolicited pitch.

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