personalized content

The 3 Pillars of Content Curation

Curation is already becoming an overused word but it's an increasingly important one. Not least because the way in which we discover content that we like or find useful, and how it gets in front of us or gets our attention, is changing radically.

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What If They Like Big Brother?

Google announced late last week that it will offer an exchange to help brands place online display ads. Earlier this month, it was revealed that Congressman Rick Boucher is drafting legislation to require businesses to disclose to consumers the information they capture about their Internet behavior, and allow them to control its uses.

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The Brand Owners Guide to Joining the Metaverse

by: Gary Hayes

or thirteen non-exhaustive tips for organisations considering becoming stars in the new web 3.0 revolution…

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I Want My, I Want My PTV

by: Gary Hayes

Emerging media has always been a generational thing. How many of our mums and dads frowned at the internet? How many of my generation are not really that much into SMS?

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