Paul Isakson

What's Next in Marketing and Advertising

Last year we highlighted a great presentation from Paul Isakson on the future of marketing and advertising, where his argument was that advertising was dead and the future was marketing. This week, Isakson updated this presentation and theory for 2009, with an equally good presentation on what’s next in marketing and advertising.

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The Future of Marketing and Advertising

by: Matt Rhodes

What’s the future of Advertising? There is none.

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