Joint Innovation: an Orange perspective

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Overseas Call Centres Damage the Brand: Update

by: Chris Lawer

Back in 2004, I wrote a blog entry on the back of some research published then in BrandRepublic magazine. It revealed that UK companies setting up overseas call centres are losing customers at a rate that actually negates the cost-saving of outsourcing abroad. The following extract described:

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Innovation: doing it all yourself is so twentieth century

by: John Caddell

My most recent work experience involved a smaller company that, with limited resources, relied significantly on partners for technology innovation and software product development.

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Thinking About the Thinking Class: Outsource low leverage thinking work, offshore high leverage thinking work

by: John Sviokla

If something is digitizable, and can be well described and monitored, it will be traded.  Services are more and more tradable every day.

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