online media

I’ve spent the last ten days with no Internet and very little access to English-language news sources. On my return I turned to my three favourite sources for getting up to speed quickly on what’s been happening: BBC News, Twitter and Google. The first of these for an overview of what had happened and the last two to really delve into some depth, to find out what people have been saying and to see what’s really been happening.

by: Gary Hayes

A fabulous upsum range of articles from the Economist on our beloved media industry (mostly in the user, participatory domain) and the evolution, revolution and chaos it is going through. “Among the Audience” - Get it here.

by: Gary Hayes

Turn off the TV, get off the phone and pay attention! Been doing some recent audience research and feel the need to opine. I talked about this in previous posts but not looked in great detail at some of the interactive, cross-media implications of this very current evolutionary trait.

by: David Armano

Rob points us to this insightful article in the Globeandmail.  I especially like this excerpt:

by: David Polinchock

I've been taking this week to catch up on lots of blog reading and I've decided just to tackle all of the questions I've come up with. I'll let you decide the answers!  Despite of of the hype, hoopla and congratulatory backslapping about all of the cool stuff we're doing, aren't we just promoting new tactics for the same old thing? Is this Advertising 2.0 or just Advertising 101?

by: Ilya Vedrashko

by: Alain Thys

ClearChannel, the largest concert organiser in the world has just concluded a deal with Yahoo for promoting its concerts to viewers and listeners of Yahoo's music/video service Launchcast. This has also been the occassion for Clear Channel's CEO Michael Rapino to declare that it will increase the proportion of online media in its $100 million above the line budget from 1% to 25% Source: The Wall Street Journal.