narrative

Finding the Sound that Fits the Vision

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An Important Definition of Sensemaking

by: John Caddell

In trying to talk to companies about using narrative techniques and other ways to mine the non-quantitative data they have but never make use of, especially for strategy and innovation, this post from Dave Snowden will be a significant asset.

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Complex business problems need diagnosis, not packaged solutions

by: John Caddell

Dave Snowden, whose posts are always interesting and instructive, says this in a post today:

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A Hollywood Producer's Master Class on Business Storytelling

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The Marketplace Drama Theory

by: Yann Gourvennec

dramaAll the world’s a stage and all the men and women merely players … (1)

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How Sustainable Is Your Brand Story?

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DIY PR

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From Apples to Weeds: Design, Experience and Product Narrative

by: C. Sven Johnson

The MIT Technology Review site has recently been carrying a surprising number of articles discussing Industrial Design and I wanted to pass them on to those of you who may not regularly surf through.

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