media consumption

'The consumer is being consumed'

by: Dominic Basulto

This video clip from 1973 is an oldie but goodie. New York Magazine recently profiled sculptor Richard Serra, who is currently the subject of a new 40-year retrospective exhibit at MoMA.

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More 55+ Internet users than 35-44 year olds

by: Dick Stroud

UK internet users aged 55-plus are set to overtake 35-44 year olds as the demographic age group with the largest representation online. Those aged 55+ accounted for 22% of UK visits to all categories of websites in the four weeks to 12 May 2007, up 54% since 2005 and 40% since 2006. This compares to 23.5% of Internet visits from 35-44 year olds.

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Fascinating facts - handle with care

by: Dick Stroud

Nielsen//NetRatings has released research about the UK’s internet population segmented by age and gender.  If you want any proof of how age segmentation is a total waste of space it is this data.

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More Details on Joost Advertising

by: Ilya Vedrashko

Some time ago, I posted a general overview of ad formats in Joost. This was before the company announced the product's formal launch last Tuesday carrying some 30 advertisers who'd signed up for the three-months trial. I thought I'd pop in and see who's doing what.

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TV’s Silver Age

by: Dick Stroud

The New York Times has a long thoughtful article about the vagueries of the advertising industry and its attitude to older people. It is well worth reading.  These are three extracts that particularly caught my eye.

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Social Media Disrupts All Company Communication

by: Karl Long

I was inspired this morning by Daniel’s post on his Emergence Media blog titled Marketing Changes: CMOs, Evangelist, Social Media Programs, Website Strategy Positioning, it’s a very meaty article and worth a good read.

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AddArt

by: Sebastian Campion

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AddArt is a subversive Firefox add-on currently being developed by the American artist Steve Lampert.

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Embracing the Long Media Tail

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web 1-2-3

by: danah boyd

I'm often asked what "Web 3.0" will be about. Lately, i have found myself talking about two critical stages of web sociality in order to explain where we're going. I realized that i never succinctly described this here so i thought i should.

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ipod is most recent advance in portable cocooning

by: Lynette Webb

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I’ve got iPods on the brain today. Here’s another quote from the same article (and book).

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